Get the ultimate brightening solution without the heavy, sticky feel. The Plum 2% Niacinamide & Rice Water Brightening Gel Cream is a revolutionary, fast-absorbing moisturizer designed to target dullness and uneven skin tone at its source. Powered by a daily-defense 2% concentration of Niacinamide, it fades post-acne marks, minimizes the appearance of stretched pores, and regulates oil. Paired with nutrient-rich Fermented Rice Water, this bouncy gel floods your skin with clean hydration, leaving a smooth, blurred, and intensely luminous finish.